Once there was a girl…

…where a girl's perspective of how the internet and California culture collide

– Back to the drawing board

Posted Friday, January 29th, 2010

I’ve been away from my blog lately due to a change in my work duties. I am working on redesigning the print & web imprint for my company (a huge change from admin & payroll duties!). There is a definite learning curve in doing this type of work all day.

I’ve been reading much more on design and the work has been filling a void I’ve had in the creative realm… This makes me wish I would have the time/money/energy to take some courses in design and coding. We all know my blog has been a hobby and I’ve tinkered with my role in the design and layout more and more, but I think it would be fun to do it more.

 

Check out this article from Smashing Magazine (one of the blogs I’ve used as a reference and source of inspiration) on color theory. Fun stuff indeed!

 

Color Theory for Designers, Part 1: The Meaning of Color 

Color in design is very subjective. What evokes one reaction in one person may evoke a very different reaction in somone else. Sometimes this is due to personal preference, and other times due to cultural background. Color theory is a science in itself. Studying how colors affect different people, either individually or as a group, is something some people build their careers on. And there’s a lot to it. Something as simple as changing the exact hue or saturation of a color can evoke a completely different feeling. Cultural differences mean that something that’s happy and uplifting in one country can be depressing in another.



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